Business Support Manager at Snaphunt Pte. Ltd.
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Senior Account Manager - Marketing - SaaS (10-16 yrs)
-Opportunity within a company with a solid track record of performance
-Leadership Role
-Attractive Salary & Benefits
Being first is in our nature, our client is first and leading AI/ML-powered customer engagement and experience platform (CEE) that helps B2C brands increase engagement, conversions, revenue and retention. Our cutting-edge SaaS products enable personalized engagement across the entire customer journey and build amazing digital experiences for business of all sizes.
The Job
Your responsibilities will include:
- Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
- Designs, builds, and maintains our social media presence.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience.
- Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points.
- Identifies critical conversion points and drop off points and optimizes user funnels.
- Collaborates with agencies and other vendor partners.
Evaluates emerging technologies.
- Provides thought leadership and perspective for adoption where appropriate.
Ideal Candidate :
Requirements:
- 3-5 years experience in digital marketing, with a mixture of experience like ads, email, content etc.
- Proven multi-channel B2B marketing experience within enterprise software/SaaS.
- Experience on ABM platforms such as Salesforce, Pardot, Influ2, demandbase, 6SENSE and others.
- You are a proactive self-starter, demonstrating high initiative and critical thinking. Proven ability to think strategically, but with exceptional attention to detail in execution.
- Positive, can-do attitude, with the ability to work with marketing and sales professionals, and ability to prioritize numerous projects simultaneously.
- Experience building and delivering of field marketing campaigns, events, executive and key account programs and partner activity.
- Understanding of pipeline management and metrics.
- Demonstrated experience sourcing and overseeing vendors for marketing program execution.
Excellent verbal and written communication skills. Strong interpersonal skills a must. Strong influencing and relationship-building skills.
Growth Hacker / self-starter mind set.
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