Senior Manager Recruitment at Total Search Solutions Pvt.Ltd
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Senior Account Executive - PR (3-7 yrs)
Responsibility
Client Servicing
- Responsible for all client communications
- Plan and execute strategic campaigns to communicate client messages across various stakeholders
- Undertake business-to-business and business-to-consumer research through secondary search sources, analyse industry trends and data, and generate client focused updates and opportunities through diligent tracking and monitoring.
- Enable client's business through specialist industry knowledge and research/strategic analysis skill.
- Draft monthly communication plans, and end-of-month review reports
- Draft contact reports highlighting minutes of meeting/call, weekly status reports, briefing documents and monthly plans
- Review all major deliverables such as strategic briefing, plans and activities
- Ensure that all processes and procedures are completed, quality standards are met, and that projects are profitable
Media Relations
- Understanding of company capabilities and service, and effectively communicates all offerings of the client to the media
- Meaningful editorial and content management
- Drafting effective and controlled key messages as part of strategic communications
- Dealing with enquiries from media and understanding the nature of stories
- Handling PR Tools effectively to generate coverage and positive mind-share such as:
Press Releases and Press Meets - Organizing press meets and press briefings and writing and producing presentations and press releases
- Contributory and Authored Articles drafting and placement
- Media interactions
- Profiling of clients and spokespersons to external audiences
- Conduct specialised media training workshops and train spokespersons
New Business Development
- Following up new business opportunities and setting up meetings
- Planning and preparing proposal and pitch presentations
- Researching effectively on the potential client, industry, competition and SWOT
- Communicating companies service offerings to prospective clients
Requirements:
- Degree in Media and Communication/ Public Relations
- Proven record of at least two years in the field
- Proactive and creative and up to date with progress in the field
- Proven network in the field
- Representative and authoritative
- Extensive Knowledge of Public Relations
- Computer Software Proficiency
- Team work Experience
- Experience in advertising, copywriting, content creation, public relations and brand marketing Proofreading and editing skills,
- Great interpersonal skills
- Strong verbal and written communication skills
- Customer service skills
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