HR executive at Seeba Group of Companies
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Seeba - Digital Marketing Specialist (2-5 yrs)
1. Create compelling and relevant content for company's Facebook, Instagram and blog.
2 Create monthly content bank and engaging content ideas to drive brand awareness and traffic to www.thinkitchen.in
3. Set up and manage paid social media campaigns to meet marketing goals.
4. Analyze effective benchmarks for measuring impact of social media efforts in order to determine campaign effectiveness through relevant monitoring tools.
5. Brief and work with graphic designer or agency to ensure content is in line with the brand guidelines and meets marketing objectives.
6. Execute and monitor influencer / blogger campaigns and any social media tie-ups.
7. Work with SEO agency & tech team to ensure that the weekly / monthly deliverables are being delivered.
8. Work with customer date on ensure we reach out to existing customers to upsell and cross-sell new products via emails, SMS, what's App marketing.
9. Help Marketing head with any creative and copy, press releases, brochures and other marketing collateral.
10. Keep up-to date and report on competitor brands / products in terms of offerings and marketing activities
11. Prepare and maintain a weekly marketing tracker and a monthly report with a clear indication on ROI
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