Search & Social Specialist (3-6 yrs)
Review Criteria
Strong Digital Marketing Profile
Mandatory (Experience) - Must have 4+ years of experience in SEO and ORM (online reputation management)
Mandatory (Core Skill 1) - Experience in google analytics, google search console, seo performance tracking tools etc
Mandatory (Core Skill 2) - Managing and Updating content like products, events, reviews, comments etc on company's website and social media channels
Preferred (Education) - Certification in Digital Marketing will be plus.
Role & Responsibilities :
Search Engine Optimization : improve organic visibility, traffic, and rankings using various methods, such as keyword research, on-page optimization, technical audits, monitoring analytics, and submitting webpages, YouTube videos, Quora answers, and articles/blogs to various platforms.
- Online Presence and Reputation Management : manage and update online and social listings with content, events, products, services, reviews, messages, comments, and queries to optimize online presence.
Analytics and Insights : monitor and analyze Google Analytics, Google Search Console, SEO performance metrics, and social media channels and provide insights to support strategic decision-making and areas for improvement.
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