HR at Indkal Technologies Private Limited
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Search Engine Optimization Specialist (4-6 yrs)
Brief:
The qualified individual we- re looking for should be outgoing and great with email and online communications, while also being collaborative with content ideas and new link building techniques. The successful candidate will have in-depth knowledge and understanding of link building strategies and SEO tactics. This includes experience with link building tools to facilitate link acquisition.
We are looking for a quick learner who is highly organized and comfortable working across many projects.
Responsibilities:
- Plan and execute on-page and off-page SEO activities.
- Identify SEO KPIs ensuring month over month improvement on those.
- Perform SEO Audit, Social Audit and Competitor Audit.
- Improve discoverability for mission-critical target keywords.
- Work on content marketing and content syndication.
- Prepare and present regular weekly & monthly reports to management.
- Create buyer persona to better target identified audiences for digital campaigns.
- Identify problems and deficiencies and implement solutions in a timely manner.
- Suggest improvements in SEO processes for productivity optimization and ROI.
- Collaborate with web developers and content team to ensure smooth functioning of SEO related activities.
- Stay up to date with the latest SEO and digital marketing latest trends and best practice.
Qualifications :
- Bachelor's degree in Information Technology or related field.
- +4 years of experience in executing SEO operations, SEO Copywriting for Guest Articles and Backlinking.
- Proven success in implementing SEO strategies for both B2B & B2C businesses.
- Expertise in A/B and other testing methods for optimizing performance.
- In-depth knowledge of tools required for SEO activities.
- Critical thinker and problem-solving skills.
- Team player with excellent time-management & communication skills.
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