Search Engine Optimization Role (4-7 yrs)
Job Description :
- Define SEO success metrics, communicate performance insights, and develop customer- driven content strategies.
- A good understanding of all aspects of on-site and off-site SEO
- Knowledge of tools such as Google Analytics, Semrush, Ahrefs, SimilarWeb, Screaming Frog, MOZ, GTMatrix, KissMetrics, BuzzSumo, Ubersuggest, Answer The Public, etc. is compulsory
- Work closely with the development team to ensure SEO best practices are properly implemented on newly developed code and the content on website is up-to-date with the compliance check
- Monitors activity, analyses and reports on site performance while identifying areas of opportunity
- Experience working with websites via CMS (i.e., WordPress, Sitecore, etc.)
- Partner with content strategist to set measurable search goals that demonstrate improvement in marketing efforts
- Track all keywords to analyze trends in traffic and goal completion
- Develop link-building strategies and assist with the execution
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
