Search Engine Optimization Role (2-5 yrs)
- Optimise website copy and landing pages
- Research and analyse the SEO efforts of competitors
- Develop and execute off-page SEO through link building
- Research keyword trends
- Update existing content to include more keywords in web pages, blogs and articles
- Perform ongoing keyword discovery and optimisation
- Collaborate with marketing and editorial teams to drive SEO in content creation
- Track, report and analyse website analytics
Qualifications and skills:
- Excellent SEO experience and a good understanding of SEM
- Excellent written and verbal communication skills
- Experience with in-depth analysis using website analytics tools
- Knowledge of the latest trends and best practices in SEO and SEM
- Ability to multitask
- Excellent knowledge of how the Internet works
- Technical and programming skills
- Bachelor's Degree in Business Administration and Marketing
