Talent Acquisition Specialist at Ginger Partners
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Search Engine Optimization & Marketing Professional (2-5 yrs)
Ginger Partners is hiring for a Reputation Management Firm based in Bangalore.
Position: SEO and Marketing Expert
Location: Bangalore, India
Job Summary- We are currently seeking a highly motivated and experienced skilled SEO and Marketing Expert. The ideal candidate will lead the firm's search engine optimization and digital marketing strategies, enhancing the company's online presence and improving brand visibility.
Key Responsibilities:
Search Engine Optimization (SEO):
- Perform in-depth keyword research to identify high-potential keywords.
- Optimize website content, meta tags, and images for search rankings.
- Implement link-building strategies to improve domain authority.
- Ensure the website is technically optimized (site speed, mobile-friendliness, etc.).
- Monitor SEO performance using tools like Google Analytics and SEMrush.
Digital Marketing:
- Develop and execute email marketing, content marketing, and social media campaigns.
- Manage paid advertising campaigns (Google Ads, Facebook Ads) to drive traffic.
- Report on campaign performance and identify areas for improvement.
Social Media Management:
- Create social media strategies to increase engagement and traffic.
- Develop content for platforms like LinkedIn, Facebook, and Instagram.
Brand Management:
- Craft strategies to enhance both business and personal brand positioning.
- Create compelling content for blogs, articles, and social media posts.
Website Management:
- Optimize landing pages for user experience and lead generation.
- Ensure the website is updated and optimized to meet SEO goals.
Requirements:
- Proven experience in SEO and digital marketing strategies.
- Strong understanding of technical SEO and keyword research.
- Experience with paid advertising campaigns.
- Proficiency in tools like SEMrush, Ahrefs, and Google Analytics.
- Strong project management and communication skills.
Preferred:
- Experience working with high-profile clients and C-level executives.
- Familiarity with CRM and marketing automation tools.