HR Consultant at Global Search
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Search Engine Optimization & Digital Marketing Professional (4-8 yrs)
SEO :
- Looking for an experienced and knowledgeable SEO (Search Engine Optimization) Professional in our Marketing Department! This role is responsible for planning, implementing, and managing our SEO strategy. Online presence is extremely important for the success of business, this position has to play a key role in driving our business' growth and success.
Responsibilities :
- Develop and execute successful SEO strategies
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimize website content, landing pages and paid search copy
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
Requirements :
- Proven SEO, SEM experience or similar role
- Knowledge of standard and current SEO practices
- Knowledge of HTML/CSS
- Experience of SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
- Excellent communication skills
- Strong organizational skills to juggle multiple tasks within the constraints of timelines and budgets with business acumen
Digital Marketing Specialist :
- As a Digital Marketing Specialist, you will be responsible for developing and implementing digital marketing strategies and Google Ads for our ecommerce company. This includes creating and managing email campaigns, social media campaigns, PPC campaigns, and many more initiatives currently in trend. You will also need to monitor the performance of our campaigns and projects by using tools like Google Analytics, Cyfe, Supermetrics, etc. Good knowledge of SEO will be considered a plus.
Responsibilities :
- Develop and implement digital marketing strategies.
- Create and manage email campaigns, social media campaigns, PPC campaigns, and more.
- Monitor the performance of our campaigns and projects by using tools like Google Analytics, Cyfe, Supermetrics, etc.
- Optimize website content for SEO for all Categories.
- Collaborate with other teams to develop and execute cross-functional marketing initiatives.
- Stay up-to-date with the latest trends and best practices in digital marketing.
Qualifications :
- Bachelor's degree in marketing or a related field.
- 4+ years of experience in digital marketing.
- Experience creating and managing email campaigns, social media campaigns, PPC campaigns, and more.
- Good knowledge of SEO.
- Excellent communication skills.
- Strong analytical skills.
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