HR Director at ProPMO Services Private Limited
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Search Engine Optimization & Content Marketing Role (2-5 yrs)
Job Description :
- Develop profitable revenue channels using SEO and Content Marketing.
- Prepare SEO and Content Marketing Strategy for the product
- Conduct research wrt Product, Platform, regions, competition and other relevant variables to prepare effective SEO & Content marketing Strategy
- Prepare plan with milestones and clear quantifiable targets and define KPI to monitor the same
- Undertake Implementation of the plan defined and monitor it. This will involve coordination with internal teams.
- Integration of SEO best practices with content, social and search advertising
Requirements :
- Hands-on experience in planning and implementing a successful SEO strategy
- Prior experience in building scalable content engagement through SEO, social media campaigns, and performance marketing initiatives
- Expertise in Keyword Research, Competitor benchmarking along with A/B testing, on-page and off-page optimization techniques
- Deep knowledge of relevant tools such as SEM, Rush, HubSpot etc.
Experience : 4-5 Years