Talent Partner at Outgrow Consulting
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Search Engine Marketing Role - Internet/Online (2-8 yrs)
ROle: SEM
Organisation: Ecommerce based product company
Job Description:
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.)
- Launch optimized online adverts through Google Analytics, Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts, PPC, Social strategies & Development (keyword, image optimization etc.)
- Prepare online newsletters and promotional emails and organize their distribution through various channels
- Provide creative ideas for content marketing and update website
- Collaborate with designers to improve user experience
- Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)
- Acquire insight in online marketing trends and keep strategies up-to-date
- Excellent understanding of digital marketing concepts and best practices
- Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
- Skills and experience in creative content writing
- Analytical mindset and critical thinking
- Excellent communication and interpersonal skills
- Onpage / offpage website promotion
- Link building where required
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
