About Scriptbees :

In a span of four years, we've developed over 50 digital products that have helped organizations, small and big, achieve their business goals. From mobile app development, digital product design and development, web application development, web, and mobile analytics to tech stat migration and infrastructure consulting, we diversify our energies on all fronts.

In short, we are on a serial mission to transform the way things are done.

Key Functional Areas of Responsibility : 

- Manage, review, and perform daily account responsibilities associated with Google AdWords, Facebook, Yahoo, Bing and other search platforms for a variety of clients.

- Running and managing ads to a global audience and optimize geographically.

- Maintain and monitor keyword bids, account daily and monthly budget caps, impression share, quality score, and other important account metrics.

- Manage the creation of large keyword lists.

- Provide creative copy suggestions and graphical ad templates.

- Manage Display network placement lists on AdWords and through other contextual advertising platforms.

- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.

- Provide oversight and manage new paid search campaigns, ad groups, and accounts and aid in the creation of paid search marketing initiatives.

- Provide oversight, manage, and be able to generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

- Keep pace with search engine and PPC industry trends and developments.

- Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.

- Monitor and evaluate search results and search performance across the major search channels.

- Communication to team and management on project development, timelines, and results.

- Provide oversight and work closely with the other team members to meet client goals.

Professional Competencies : 

- Outstanding ability to think creatively, and identify and resolve problems.

- Attention to detail and the ability to effectively multi-task in a deadline driven atmosphere.

- Ability to clearly and effectively articulate thoughts and points.

- Ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals.

- High levels of integrity, autonomy, and self-motivation.

- Excellent analytical, organizational, project management and time management skills.

Professional Skills & Qualifications : 

- No less than 2 years of experience in Search Engine Marketing (SEM) and Paid Search (PPC).

- Proficiency in MS Excel, PowerPoint, and Word.

- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tools.

- Experience working with popular PPC ad platforms (Google AdWords, Bing AdCenter, Facebook, etc).

- Proficiency in managing moderate to large scale PPC accounts in a variety of different business verticals.

- Experience in B2B products in a global market is a plus.

- AdWords / Bing certification a plus.

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