Primary purpose of the role :

- Effectively planning creative solutions and aiding in defining the scope of work across all verticals along with Head of departments

- Collaborating with the Business Development department to develop and propose value added, creative interactive strategies and presentations for pitches to convert clients

- Researching and monitoring Digital & New Media industry trends and competitor offerings to improve current offerings

- Coordination with the all Internal Departments for all the Brand requirements from planning till execution and follow up with the team

Major responsibilities & deliverables :

- Solutions and ideas offered for campaigns and pitches should be fact-filled, active and engaging to avoid rework and ensure that the client's needs are met.

- Creatively involved in end-to-end coordination and execution with third party like director, producer and vendors etc. for the respective brands

- Ensure that the Creative team contributes to Innovative & Interactive Digital Media solutions that help the different teams to excel in their campaign

- Ensure on time and effective communication with internal team to ensure that clients timelines are met

- Carry out in-depth research about the client's brand and competitor brands, including previous campaigns run by the client's brand along with competitor brands.

- Keep abreast with current emerging industry trends

- Evaluate the demographics of specific media users by analyzing their characteristics, behavior and media habits to identify target audience appropriate creative ideas and solutions

- Brainstorm with team members to decide upon creative ideas to take the campaign, pitches forward and help in make decisions for creative buckets

- Make suggestions to determine the most effective platforms (Facebook, Twitter, LinkedIn, Instagram etc.) that allows a client to convey messages to target audiences taking into consideration its outreach, frequency of reach and budget

- Create content which is fact filled, interesting and appealing to the target audience

- Give suggestions and inputs to increase the SEO rankings for campaigns

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.