HR Head at Savage & Palmer
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Savage & Palmer - Paid Media Specialist (1-5 yrs)
HIRING ALERT - Paid Media Executive REQUIRED
About Us :
Savage and Palmer is an Accounting & Digital Marketing startup. It's an accrual (a cruel get it? haha) world where entrepreneurs often need professional help with their accounting and marketing departments. We- re serving 250+ clients across all sectors and sizes ranging from 99 Pancakes to GOQii and Mcaffeine! We're scaling up our Digital Marketing vertical and are looking to hire a Paid Media Specialist!
Role: Paid Media Executive
In a nutshell, your job is to help our clients market their products - that means to convert their Ad Spend into direct revenue! You will be directly responsible to strategize, create, monitor and iterate Ad Campaigns across multiple platforms such as Google Adwords, Facebook Ads Manager, and Google Shopping Ads.
Job description :
1. Strategize, execute, monitor, and manage campaigns across multiple platforms such as Google Adwords, Facebook Ads Manager, and Google Shopping Ads
2. Oversee growth in performance to meet client's business goals and strategies.
3. Manage the platform's daily budgets, billing reconciliation, and spend pacing in adherence to allocations and desired return
4. Map ad formats to advertising objectives
5. Plan and Optimize landing page testing
6. Report on key performance indicators and lead generation initiatives
7. Create eye-catching and informative pay-per-click text ads as well as continuously implement text ads - A/B testing.
8. Collaborate with marketing teams to discover, test data-driven ways to optimize performance
9. Build Budget Recommendations & media plans
10. Document campaign evolution to monitor the overall performance and identify best practices.
11. Present account reviews internally as well as to clients over client reporting calls.
12. Explore new opportunities to grow campaigns more efficiently and effectively
13. Ensure a data-led approach to all activity, creating a clear test & learn strategy
Why SavPalm ?
1. Working directly with the co-founders who are alums of ISB and started this venture from their campus dorm
2. Learn about business and startups at breakneck speed - 2 years with us is like 5 years anywhere else!
3. The average age here is 26 and shorts & flip-flops is our idea of 'work formals'
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