Sales Officer - FMCG/Personal Care (2-5 yrs)
Job Title: Sales Officer
Function: Sales & Distribution
Reporting To: Area Sales Manager
Job Purpose :
To coordinate with the various accounts to ensure sales and ensure proper product availability and visibility in all outlets in the defined territory.
Key Responsibilities :
- To achieve the primary and secondary targets every month in the assigned territory
- Respond to the client queries regarding the products in a timely fashion
- Develop strong customer relationships in order to generate high volume of prospective clients
- To maintain healthy relationships with super stockiest and sub stockiest and motivate them to increase sales
- To ensure availability, visibility and stock against competition in all the salon outlets in the assigned territory
- To ensure distribution and productivity objective are met in the respective areas
- To ensure 100% market coverage in the assigned territory
- To ensure all the territory salons are trained in complete range of products
- To ensure proper utilization of POP materials in the assigned territory in order to create visibility for the brand
- To adhere to permanent journey plan, coverage plan, beat plan and daily route coverage plan
- To work effectively with the technical team and ensure demos are conducted as per plan
Functional Competencies :
- Process Knowledge Thorough understanding of Sales processes, replenishment process and related MIS / analysis
- Distribution expansion - Enhance coverage in a defined budget. Ensure there is complete coverage in the assigned territory
- Product Knowledge - Basic understanding of categories and products vis-a-vis the competition
- Market Knowledge - Understanding of the geography and relationship with dealers
- Trade relations - Relations with the retailers and leverage the sales
Expected Behaviors :
- Interpersonal relationship - Amiable & builds rapport, approachable & friendly, listens attentively
- Relationship Management - Cooperative in dealing with people, mild-mannered, dependable and deliberate
- Driving for Results - Responsible for execution, accurate & precise in delivery, disciplined
- Process adherence - Compliant to systems, Methodical & logical, perfectionist, careful & steady, persistent in following SOPs)
Exp : 2-5 yrs +MBA
Should have a Bike & a Laptop
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