Key Responsibilities:

1. Lead Generation & Cold Calling:

- Conduct high-volume outbound calls and cold outreach to build a pipeline of qualified leads across resellers, physiotherapy companies, and businesses targeting physical therapists.

- Identify decision-makers within target companies and engage them effectively to introduce solutions.

- Utilize sales scripts, value propositions, and strategic questions to understand customer needs and align them with offerings.

2. Event Registration & Promotion:

- Drive attendance and registration for webinars, online demos, and other

virtual/in-person events by reaching out to potential attendees.

- Develop and execute targeted outreach campaigns to promote events, leveraging various channels including calls, emails, and LinkedIn.

- Track event registration metrics and report on attendance rates, follow-ups, and engagement post-event.

3. Pipeline & CRM reporting & Hygiene consistency:

- Maintain accurate and detailed records of outreach activity, lead information, and follow-ups in the CRM system.

- Track and report on lead conversion metrics, optimizing outreach strategies based on performance.

- Provide regular updates to the sales and marketing teams, ensuring alignment and optimizing lead nurturing processes.

4. Collaboration & Communication:

- Work closely with the sales and marketing teams to refine messaging and optimize lead generation strategies.

- Share insights from outreach efforts to help refine target profiles, understand market needs, and identify emerging trends.

- Attend weekly meetings to discuss progress, challenges, and innovative ways to increase lead engagement and conversion.

5. Market Research & Targeting:

- Conduct research to identify potential leads and stay informed about industry trends, competitive landscape, and potential partnership opportunities.

- Continuously refine target lists and develop outreach strategies tailored to different segments (resellers, physiotherapy companies, and others targeting

physical therapists).

Qualifications:

- Experience: 5-7 years of experience in outbound lead generation, cold calling, and/or sales development, preferably with a focus on the US market.

- Industry Knowledge: Familiarity with healthcare, physical therapy, or SaaS is an advantage.

- Communication Skills: Exceptional verbal and written communication skills with the ability to engage and persuade potential clients.

- Sales Acumen: Strong ability to uncover customer needs, articulate SPRY's value proposition, and create meaningful engagement.

- Technical Skills: Proficiency in CRM software (e.g., Salesforce, HubSpot) and familiarity with LinkedIn Sales Navigator or similar prospecting tools.

- Self-motivated & Goal-oriented: Demonstrated success in meeting or exceeding sales targets with a proactive approach to identifying new leads.