Senior Manager - Human Resources at Sagenext Infotech LLC
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Sagenext Infotech - Social Media Marketing Role (2-4 yrs)
Responsibilities
1. Be in charge of Social Media Presence and Postings on all platforms.
2. Generate, edit, publish and share daily content (original text, graphics, videos or HTML) that builds meaningful connections and encourages community members to take action.
3. Report audience information and demographics, and success of existing social media projects.
4. Designing strategies & roadmap for DM campaigns.
5. Managing different paid campaign
6. Platforms management
7. Propose new ideas and concepts for social media content.
8. Works with marketing to coordinate ad campaign with social media strategy.
9. Set up and optimize company pages within each platform to increase the visibility of company's social content.
10. Data wrangling of data generated from Digital Marketing Activities like Ads, Email Campaigns, Social Media Campaigns, etc.
11. Building Infographics to be sent through Email Marketing Campaigns as per the current Digital Marketing Strategy.
Requirements
1. Minimum 2 years of experience
2. Proven work experience as a Digital Marketing Strategist
3. Should be able to run paid ad campaigns SEM and have in depth and practical knowledge of SEO, SMO, PPC.
4. Demonstrable experience with an SEO and SEM
5. Knowledge and understanding of social media platforms and their respective participants (Facebook, LinkedIn, YouTube, Twitter, etc.) and how they can be deployed in different scenarios
6. Should have strong understanding of interactive strategy, design, production and project management as well as tactics to leverage social media.
7. Experience implementing and optimizing Google Adwords campaigns.
8. Solid knowledge of web analytics tools like Google Analytics.
9. Hands on experience with online marketing tools and practices.
10. Familiarity with web design and HTML.
11. Excellent verbal and written communication skills.
12. Strong analytical and project management skills.
13. Knowledge of online marketing and good understanding of major marketing channels.
14. Fluency in English (both written and verbal).
15. Bachelors in Communications, Marketing, Business, New Media or Public Relations.
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