Junior HR Executive at Sadup Softech
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Sadup Softech - Intern - Digital Marketing (0-1 yrs)
You will be having a scope to acquire real-time knowledge on these aspects to streamline the entire business activities:
- Developing and implementing comprehensive digital marketing programs in line with brand plans and business priorities.
- Working with content marketing and design teams to create suitable content for each stage of a customer's digital journey.
- Reviewing and optimising the design and content of all online assets including the company website and social media pages.
- Planning and control of the digital marketing budget and spend by allocating budgets to different channels.
- Using A/B testing to optimise digital marketing performance.
- Analysing the results and effectiveness of campaigns to deliver actionable insights and recommendations and generating monthly reports on the digital marketing portfolio.
- Planning and executing CRM, marketing automation and lifecycle marketing initiatives.
- Using customer insights to construct effective CRM campaigns.
- Measuring, monitoring and analysing effectiveness of email marketing activities against goals (ROI & KPIs).
- Driving performance marketing via Google Ad Words, PPC, SEO/SEM, Display Ads, Customer Acquisition Funnel and Facebook Ads.
- Working with other stakeholders to optimise the conversion funnel for specific traffic sources, campaigns, user segments etc.
- Planning and executing viral marketing campaigns across a range of social media platforms.
- Working on app store optimisation.
- Regularly monitoring user analytics and using these insights to drive strategies to secure downloads and improve customer engagement.
Desired Candidate Profile:
- You must have good knowledge ideally in Digital Marketing within IT industry.
- Knowledge within Social Media/ Viral Marketing, App Marketing, CRM/ Loyalty Marketing, Startup Experience, Customer Acquisition Funnel and Performance marketing would be a strong advantage.
- You have good knowledge of Web Analytics Tools (eg. Google Analytics).
- You are a strong team player who can manage multiple stakeholders
- You enjoy finding creative solutions to problems
- You possess strong analytical skills and are comfortable dealing with numerical data
Job Type: Internship
Recruiter Name: Priyanka Choudhary
Phone: +91 7207932291
Preferred Candidates:
Graduation: Any Graduate
Eligibility: Freshers (2016 - 2020 are also eligible)
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