Rupeek - Senior Brand Executive (2-4 yrs)
- To develop strategic as well as tactical brand assets and running seamless marketing communications operations seamlessly to build Rupeek as the most loved brand in the financial services space
- Develop a deep consumer understanding through Qual/Quant research and champion customer's cause internally
- Develop and grow all brand assets and content across all touchpoints: Advertsing, Social, Web and App, On-Ground
- Assisting and eventually growing to lead creative development process end to end with multiple agency partners and in-- house design/content team
- Developing tools, kits, content and collateral to create Customer Delight at every touch point in the consumer journey
- Working closely with X-functional teams to ensure the tone of the brand is not compromised at any level
- Conceptualizing Creative, Media and PR innovations to make Rupeek a lovable and path breaking brand
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