Manager-HR at Rupa Publications
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Rupa Publications - Digital Marketing Role (3-9 yrs)
Our growing team at, Rupa Publications is currently having an exciting opportunity for the profile of Assistant Manager - Digital Marketing .We are a leading publishing company, publishing big ideas in categories such as fiction and non-fiction biographies, history and philosophy to sports, self-help and business .We are looking for an ambitious professional to join our team, highly motivated who enjoy keeping up to date with the latest trends, detail-oriented and enjoy working as part a team. If you envision yourself in such a wholesome role that delves into the details of the publishing industry, the job description is mentioned below:
What you will be doing :
- Creating and managing content across all social media platforms for Rupa Publications and Aleph Book Company, focusing on engagement and page growth.
- Drafting and executing promotion strategy for key front list titles of the month.
- Performance marketing campaigns (Facebook Ads, Google Ads) for all major titles published to drive book sales.
- Coordinating with editors, design team and freelancers to create promotion assets for the books.
- Collaborating with authors, literary agents to carry out successful campaigns, customized per the book.
- Driving pertinent, advantageous collaborations with online communities, media, and bloggers to ensure wider visibility for the titles and the brands.
- Listing the titles on Amazon KEP for Print on Demand
- Managing and updating the brands- websites.
- Managing the budget and schedule of social media promotions.
Qualifications :
- Good command over the English language
- Love for books
- Basic photography skills
- Complete understanding of the ins and outs of social media and its algorithms
- Basic knowledge of Canva
- A - can do- attitude
- Effective communication skills
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