ROI Boosters - Executive - Pay Per Click (1-3 yrs)
We are seeking a highly motivated PPC Executive to manage our company's pay-per-click advertising campaigns. The PPC Executive will be responsible for creating, managing, and optimizing PPC campaigns across multiple platforms, including Google Ads, Bing Ads, and social media platforms. The ideal candidate should have a strong understanding of PPC advertising best practices, be detail-oriented, and possess excellent analytical skills.
Responsibilities:
- Develop and execute successful PPC campaigns, including keyword research, ad copy creation, and campaign optimization.
- Monitor and analyze campaign performance, providing regular reporting to stakeholders.
- Continually test and refine ad campaigns, making data-driven decisions to improve performance.
- Collaborate with internal teams to ensure campaigns are aligned with company goals and objectives.
- Stay up-to-date with PPC industry trends and best practices, implementing new strategies as appropriate.
- Provide recommendations to improve landing page experience and conversion rates.
- Manage ad spend and ensure campaigns are running within budget.
Requirements :
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience as a PPC Executive or similar role.
- Knowledge of Google Ads, Bing Ads, and social media advertising platforms.
- Experience with Google Analytics and other data analytics tools.
- Excellent analytical skills, with the ability to analyze complex data and provide meaningful -insights.
- Strong attention to detail and ability to manage multiple projects simultaneously.
- Excellent written and verbal communication skills.
- Ability to work independently and in a team environment.
- Google Ads certification is a plus.
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