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19/07 Karuna Khorwal
HR Manager at Rita Pad Printing Sytems Limited

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Rita Pad - Executive - Digital Marketing (2-4 yrs)

Gurgaon/Gurugram Job Code: 335976

Job Description:

As a Digital Marketing Executive, you will play a crucial role in developing, implementing, and managing our digital marketing campaigns. You will work closely with various teams to create strategies that increase brand awareness, engage customers, and drive conversions. The ideal candidate is a self - starter with a passion for all things marketing and technology.

Key Responsibilities:

- Develop and Execute Digital Marketing Strategies: Create, implement, and manage digital marketing campaigns across various channels, including SEO, SEM, social media, email marketing, and content marketing.

- Content Creation and management: Develop engaging content for our website, blog, social media, and other digital platforms. Ensure all content aligns with our brand voice and messaging.

- Social Media Management: Manage and grow our social media presence by creating, curating and scheduling content. Engage with our audience and respond to comments and messages in a timely manner.

- SEO and SEM: Optimize website content and structure for search engines to improve organic search rankings. Plan and execute paid search campaigns to drive traffic and conservations.

- Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns using tools like Google Analytics. Provide regular reports with insights and recommendations for improvement.

- Email Marketing: Develop and execute email marketing campaigns, including newsletter, promotional offers, and automated email sequence.

- Collaboration: Work closely with the design, content, and sales teams to ensure cohesive and effective marketing efforts.

-Stay Up to Date: Keep up-to-date with the latest marketing trends, tools, and best practices to continually improve our strategies.

Qualifications:

1. Bachelor's degree in Marketing, Communication, or a related Field.

2. Minimum 1+ years of experience in Digital Marketing.

3.Strong understanding of digital marketing concepts and best practices.

4.Proficiency in using digital marketing tools such as Google Analytics, Google Ads, SEO tools, social media management platforms, and email marketing software.

5. Excellent written and verbal communication skills.

6. Creative thinker with strong problem-solving skills.

7. Ability to work independently and as part of a team in a fast-paced environment.

8. Strong organizational skills and attention to detail.

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