Talent Acquisition Manager at RIG Enterprise Applications
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RIG Enterprise Applications - Manager - Email Marketing (3-7 yrs)
Email Marketing Manager (UK Shift)
Duties and responsibilities:
- Manage and build overall email marketing strategy
- Create various email lists and campaigns
- Create and design various CTAs and email templates
- Test every campaigns success
- Determine email marketing KPIs
- Develop and present reports on a weekly basis
- Develop a lead generation strategy
- Create smart email lists
- Increase email subscriptions
- Analyze data to get smart insights
- Suggest methods for improvements
- Segment lists based on behaviors like past email engagement and website interactions
- Develop documentation and road maps for processes, A/B tests, and promotions that succeed through email.
Requirements and Qualifications:
- Degree or equivalent working experience
- Past experience with email marketing, lead nurturing, marketing automation, and/or web analytics
- Proficient using marketing automation technology
- Knowledge of latest digital marketing trends
- Experience with email automation tools
- Sense of ownership and pride in your performance and its impact on companys success
- Critical thinker and problem-solving skills
- Team player
- Good time-management skills
- Great interpersonal and communication skills
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