Regional Sales Manager

Looking Sales Person for a new launch in Maharashtra

Position : Regional Sales Manager for Spice (powder and mixes ) Industry

Product Line : Spices

Must-Have :

- Being an RSM role for at least 5 years

- Handling portfolio with Spices product line(MUST)

- Must have driven a team of min 10

- Only spices category experience is preferred

Job Description :

To formulate Sales strategies to :

(a) Drive top-line growth in domestic and prepare innovative plans to achieve higher value realization

(b) For brand management, evaluation, and market promotion strategies, for various existing / new products.

1. Develop sales plans, strategies, and policies to increase/sustain market share and profitability.

2. Have effective implementation and monitoring mechanisms to ensure the achievement of the Sales plans and strategies.

3. Formulate policies and guidelines for smooth functioning and satisfaction of channel partners like dealers, distributors, and stockiest.

4. Scan the environment to understand competitors' activities, demand-supply scenarios, and regulatory issues to formulate strategies for increasing market share.

5. Ensure an increased market share and profitability by facilitating market development, brand management, and business development.

6. Continuously monitor the pricing patterns within the market, checking the prices for the desired products regularly concerning their competitiveness and value as perceived by the customers, deciding upon pricing from time to time on a need basis to ensure the products are sold with the highest recoveries possible

7. Initiate a market intelligence system to provide monthly information to Top Management on potential data, competitors' activities, new product opportunities, and other environmental changes.

8. Evolve policies for establishing a robust field force monitoring and people management, relationship management system to increase field force satisfaction and portfolio growth.

9. Managing the complete sales cycle from business development and customer acquisition to receipt of payments.

Key Accountabilities :

- Meeting sales targets & objectives.

- Market share growth - Strengthening & expanding distribution network.

- Identification & development of new markets.

- Implementation of initiatives and Sales & Marketing strategies, Retail strategy, Modern Trade, and Institutional Sales.

- Establish CRM tools and systems.

- Relationship building & Customer Satisfaction with key accounts / CSA / Retailers / Stockists.

- Cost Optimization in retail operations.

- Development of a market intelligence/ information system.

- Training, development & monitoring of sales & distribution personnel.

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