HR at Preferred Talent Partners
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Regional Manager - Modern Trade - FMCG (8-15 yrs)
MBA with 8-10 years experience, at least 5 years exposure to Modern Trade format from FMCG background.
- Prepare the Modern Trade sales strategy & growth plans in line with business strategy
- Align and execute trade marketing and trade promotions interventions with the modern trade sales strategy and overall business strategy.
- Lead resource for planning portfolio growth initiatives with accounts, assortment planning, launch planning and execution, development and execution of Joint Business Plans.
- Category management and Promotion planning.
- Driving operational efficiency for modern trade channel.
- Monitoring performance and taking corrective actions
- Responsible for achieving planned sales by channel and customer
- Achieving consistent growth by managing various internal and external stakeholders
- Work within allocated promotional cost and ensure effective spending in driving sales and brand building.
- Lead resource for planning and negotiating for in-store activations, merchandising, sell-out plans with the accounts
- Negotiate favorable annual trading and logistic contract with chain
- Provide trade information, competitor's activities and market intelligent to company
- Manage Accounts receivables, Responsible for debt collection and resolve all long outstanding debts.
- Resolve customer's trade issues, complaints and operational matters.
- Manage a large workforce
- Manage and review outstation outlets through frequent market visit and liaising with local Sales Management
- Work closely with Key Account Managers in achieving company's objective and vision.
- Key Strategic Inputs
Monica
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