13/04
Priya Ramola
Talent Acquisition at Raptor Supplies
Talent Acquisition at Raptor Supplies
Views:53 Applications:12 Rec. Actions:Recruiter Actions:10
Raptor Supplies - Analyst - Pay Per Click (0-5 yrs)
Job Title - PPC Analyst
Key Responsibility Areas :
- Create, track, analyze and optimize paid search campaigns across Google.
- Monitor and evaluate search results and search performance across the major search channels.
- Understand, manage and optimize new and existing PPC campaign components including, but not limited to - ad copy, bid prices, cost per conversion, cost per click, keyword research, etc.
- Develop and execute innovative & engaging campaigns to increase product awareness and sales.
- Manage and maintain updates for large keyword lists through Google Ads Editor.
- Perform daily account management of pay per click accounts on Google Ads, Yahoo Ads, Bing Ads and other search platforms
- Assist in the maintaining and monitoring of keyword bids, daily and monthly budget caps, impression share, quality score and other important account metrics
- Provide creative copy and graphical ad templates suggestions
- Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search
- Generate weekly and monthly reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives
- Keep pace with search engine and PPC industry trends and developments.
- Communicate to team and management on project development, timelines, and results
- Work closely with the other team members
Professional Competencies :
- Minimum 0.6 years of experience in Google Ads
- Attention to detail and the ability to effectively multi-task in a deadline-driven atmosphere.
- Ability to clearly and effectively articulate thoughts and points.
- High levels of integrity, autonomy, and self-motivation.
- Excellent analytical, organizational, project management and time management skills.
Professional skills & Qualifications :
- Proficiency in MS Excel
- Experience with website analysis using a variety of analytical tools including Google Analytics as well as internal reporting tools.
- Experience working with popular PPC ad platforms (Google Ads, Yahoo Ads, Bing Ads).
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
