HR Head at Pushpagiri Vitreo Retina Institute
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Pushpagiri Vitreo Retina Institute - Manager - Hospital Marketing (8-10 yrs)
Job Description :
- Implementation of paid marketing strategies.
- Examine correlations between prospecting activities, revenue, and budget.
- Research and test partnerships with new vendors to expand our reach and/or lower cost-per-acquisition.
- Collaborate with marketing teammates to maintain a consistent brand voice and message across all paid programs.
- Exposure in digital marketing trends and potential new channels and strategies to keep us ahead, including updates to social media marketing.
- Monitor market intelligence and keep track on competitor movement and market situation.
Requirements :
- MBA in Marketing
- Experience as a Marketing Manager in Hospital industry (Exposure in Eye Hospitals will be an added advantage).
- A proven track record of successful marketing campaigns.
- In-depth knowledge of the various paid marketing channels and technologies, including paid search, retargeting, social network advertising (Facebook, Twitter, LinkedIn and more), and content distribution and placement networks.
- Hands-on experience in handling marketing budgets and forecasting/reporting results.
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