Purplle - Content Writer (3-5 yrs)
Job Description:
- Be the voice of the brand
- Build a content marketing strategy that supports both long term and short term goals while determining the path to reaching the brand objective, increasing the brand's visibility across platforms
- Use industry insights and trends to develop content themes/topics and execute a plan to develop the assets that support the content approach and educate customers
- Create themes and focus topics to ensure thought leadership in beauty
- Ensure all content is on-brand, consistent in terms of quality, style, and tone of voice, and optimized for search and user experience for all channels
- Drive innovation and bring in new communication ideas on the basis of market research, consumer insights, and business imperatives
Desired Skills and Experience:
- Relevant experience in working on brands managing the communication and brand strategy. Preferably from journalism background or publication background.
- Prior experience at a startup is preferred (not mandatory)
- A strong understanding of the digital social media space
- Excellent communication skills
- Experience of working in an unstructured environment, entrepreneurial in nature
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
