Senior Associate - HR at Puretech Digital
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Puretech - Intern - Search Engine Optimization (0-1 yrs)
Key Responsibilities :
1. Keyword Research :
- Conduct keyword research to identify relevant and high-impact keywords for client websites.
- Analyze search volume, competition, and trends to make data-driven keyword recommendations.
2. On-Page SEO :
- Assist in optimizing website content for on-page SEO, including meta tags, headers, and content structure.
- Implement best practices for URL optimization and internal linking.
3. Off-Page SEO :
- Support link-building efforts through outreach and collaboration with other websites.
- Monitor and report on backlink profiles and domain authority.
4. Content Optimization :
- Assist in optimizing website content to improve user experience and engagement.
- Collaborate with content creators to ensure SEO best practices are followed.
5. SEO Audits :
- Participate in SEO audits for client websites to identify technical issues and areas for improvement.
- Provide recommendations for addressing SEO issues and enhancing website performance.
6. Reporting and Analysis :
- Use SEO tools and analytics platforms to gather data on website performance.
- Assist in creating regular reports on SEO metrics, keyword rankings, and traffic analytics.
7. Stay Informed :
- Keep up to date with industry trends, search engine algorithm updates, and SEO best practices.
Qualifications and Skills :
- Bachelor's degree in marketing, IT, or related field.
- Digital Marketing Certification
- Analytical and data-driven mindset.
- Excellent written and verbal communication
