Human Resources Lead/Head - HR at Pureplay Skin Sciences
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Pureplay Skin Sciences - Executive - Social Media (2-4 yrs)
About the Company
Pureplay Skin Sciences (India) Pvt Ltd are creators of the brands Plum, Bodylovin- & Phy. These are new-age brands bringing delight & goodness to the world of beauty & personal care for women and men. With a strong D2C base plus a growing omnichannel (online and offline) presence, award-winning products and a loyal, engaged customer base, we are scaling rapidly, while staying true to our purpose of adding goodness to the world we live in. We are a Series B-funded startup headquartered out of Thane, near Mumbai, India.
Purpose - Why does it exist?
We- re looking for a social savant to help build our presence on social media, engage in meaningful consumer conversations, and keep abreast of digital trends.
Key Performance Indicators
High-engagement content dissemination, effective management of content and design pipeline, aligning content with business & brand objectives, driving social growth and engagement.
Key Responsibilities
1. Conceptualizing & creating engaging, meaningful content for social media (especially, but not only IG feed & stories)
2. Plan & execute content strategies in line with brand & business objectives
3. Effectively manage promotions for said channels
4. Identify and execute relevant collaborations
5. Work with a team of designers to create marketing collateral for social channels
6. Work with internal or external visual content producers to produce visual content
7. Active member of the brand team - contributing to marketing brainstorms, launch communication etc.
Experience & Qualification
Preferred:
1. 1-3 years of work experience in communications
2. Experience working on social media for consumer brands
3. Degree in communications/marketing with a good academic record
4. Hands-on time with copywriting, visual content production, working with design teams
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