Business Support Manager at Snaphunt Pte. Ltd.
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Public Relations Specialist - Food & Beverages/Lifestyle (2-10 yrs)
- Our client is looking for Public Relations Specialist.
The Job
You will be responsible for:
- Develop and implement PR strategies and campaigns that align with our brand, goals, and target audience
- Manage media relations and requests, and build and maintain relationships with journalists, bloggers, influencers, and other media outlets
- Write and distribute press releases, pitches, fact sheets, and other PR materials that showcase our brand, products, and services, as well as the benefits of a carnivore diet and lifestyle
- Organize and attend events, such as press conferences, interviews, product launches, and community initiatives, to promote our brand and increase our visibility and credibility
- Monitor and evaluate the impact and performance of our PR activities, using various metrics and feedback tools, such as media coverage, social media engagement, and customer satisfaction
- Identify and leverage new and emerging PR trends, opportunities, and challenges, and provide insights and recommendations to our team and management
- Contribute to the development and improvement of our PR policies and guidelines, and ensure compliance with ethical and professional standards
Ideal Candidate :
- Degree or certification in public relations, communication, or a related field
- Proven experience as a public relations specialist, preferably in the food or lifestyle industry
- Excellent writing and communication skills, with the ability to create and deliver engaging and informative content for various audiences and platforms
- Passion and knowledge for meat and cooking, and ability to showcase our brand, products, and services, as well as the benefits of a carnivore diet and lifestyle
- Proficiency in various PR tools and platforms, such as social media, email, and web, to reach and engage our target audience and stakeholders
- Knowledge of SEO, keyword research, and web content best practices
- Ability to work independently and collaboratively, with attention to detail and deadlines
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