Public Relations Specialist (2-5 yrs)
Job Description
- Contribute to discussions related to story ideas and planning PR campaigns
- To develop content and draft quotes
- Prepare a category, competition scan
- Scan the latest print and online news to identify relevant story ideas for clients
- Ability to draft social media posts and find relevant tags and hashtags (this does not involve preparing creative or design content)
- Prepare media pitch notes
- Understand new age media platforms like Twitter Spaces, Podcasts, etc
- Prepare a monthly & quarterly review
Talent Checklist
- A prior working experience of 2 to 8 years in public relations, brand building with a PR firm.
- Degree in Journalism / Mass Communication
- Connected to a network of journalists/associates on Pan India basis
- Excellent written and verbal communication skills and ability to make presentations
- Experience of working with new age media like podcasters, Influencers
- Deadline-oriented, inquisitive, with great follow-up and reporting skills
- Familiar with Microsoft Word, Excel, and Google Sheets and Docs
