Public Relation Officer

Exp: 2 yr

Salary: Best in the Industry

- Pre-requisites

Bachelors or Masters in Public Relations, Journalism, Communications or a related field

- Person Specification

- Proven experience as a Public Relations Officer or similar PR role

- Experience managing media relations (online, broadcast and print)

- Background in researching, writing and editing publications

- Proficient in MS Office and social media and google docs

- Strong communication ability (oral and written)

- Ability to organize information related to research

- Ability to work well under pressure

- Creativity and problem-solving aptitude

- Work experience within the PR, marketing, events promotion, or journalism trades.

- Should have contacts with Journalists to carry out PR activities.

- Excellent communication (oral and written) and presentation skills

- Proficient command of English

- Working knowledge of MS Office

- Experience in copywriting and editing

- Outstanding organizational and planning abilities

- Good presentation skills

- Should have great attitude, high motivation and a passion for growth

- Key Responsibilities

- Planning publicity strategies and campaigns

- Writing and producing presentations and press releases

- Dealing with enquiries from the public, the press, and related organisations

- Organizing and attending promotional events such as press conferences, open days, exhibitions, tours and visits

- Speaking publicly at interviews, press conferences and presentations

- Providing information about new promotional opportunities and current PR campaigns progress

- Analyzing media coverage

- Commissioning or undertaking relevant market research

- Drafting Content for Websites and Social Media

- Developing effective corporate communication strategies

- Managing internal communications (memos, newsletters etc.)

- Create & deploy marketing collateral including but not limited to brochures, mailers, eBooks, info graphics, case studies, creative, etc.

- Writing content for SEO and ASO tasks

- Creating email content

- Creating PowerPoint presentations

- Writing and producing presentations and press releases

- Dealing with enquiries from the public, the press, and related organizations

- Organizing and attending promotional events such as conferences, meetups, open days, exhibitions, tours and visits

- Speaking publicly at interviews, press conferences and presentations

- Providing management with information about new promotional opportunities and current PR campaigns progress

- Analyzing media coverage

- Commissioning or undertaking relevant background research on profiles of entrepreneurs and startups

- Develop PR campaigns and media relations strategies

- Collaborate with internal teams (e.g. marketing) and maintain open communication with senior management

- Prepare and distribute press releases

- Organize PR events (e.g. open days, press conferences) and serve as the company's spokesperson

- Seek opportunities for partnerships, sponsorships and advertising

- Address inquiries from the media and other parties

- Track media coverage and follow industry trends related to startup eco-system

- Prepare and submit PR reports

- Manage PR issues

- Cultural Fitness

- Deliver Happiness Through Service

- Build Open and Honest Relationships With Communication

- Build a Positive Team and Family Spirit

- Be Passionate and Determined

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