Content Writer at Propacity
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Propacity - Manager - Performance Marketing (2-4 yrs)
What We Do :
- Propacity is one of India's fastest growing proptech companies. Founded in 2021, Propacity's tech platform has empowered over 100+ top real estate developers and 1500+ brokers across the country - increased their sales velocity, simplified their operations, managed their compliances, found unique market insights, replaced complex products and excel based workflows.
- We're a team of ex-real estate and technology operators, who've worked in high-impact growth companies and are on the journey to building one.
- Backed by top investors : Good Capital, Inuka Capital, Ashish (CoinSwitchKuber), Arjun (Dr Vaidya), Ankit (Bizongo), Abhinit Gojek (Head of Design, Gojek), Mukul/Bhaswat (Classplus), Nipun (Ula, Backed by Jeff Bezos Family Office), Prashan (Proptiger), Abhishek (Tracxn) and more.
Vision 2030 :
- We want to become the go-to choice for every Indian homebuyer,making transacting real estate trustworthy, easy, and seamless via Propacity-powered developers and brokers.
- As India's real estate grows from $250B to a $1Trillion economy by 2030 - we're on a mission to organize, streamline, and bring trust to the industry - where India invests their entire life savings.
What Will You Do?
- Dive into the excitement of day-to-day execution.
- Manage a substantial monthly budget of over 2 crores.
- Showcase your hands-on expertise in running and optimizing ads across platforms like LinkedIn, Meta, Google, and programmatic.
- Bring a laser focus to scaling Google, YouTube, LinkedIn and programmatic ads while integrating seamlessly across platforms.
- Innovate and explore new acquisition funnels to slash the cost per lead.
- Lead and inspire a dynamic team of 8 to 9 individuals from diverse backgrounds.
- Take the lead in client calls for optimization and reporting purposes.
- Exhibit organizational wizardry to streamline processes and manage workflow efficiency.
- Act as the vital liaison between intra-teams and collaborate seamlessly with other verticals within the company.
Skills and Qualities :
- Flex your mental muscles with strong analytical skills.
- Showcase proficiency in tools like the ever-powerful Google Analytics.
- Bring 3-4 years of hands-on experience in Digital Marketing roles.
- Flex your leadership muscles with at least 1 year of team handling experience.
- Thrive in the entrepreneurial energy characterized by growth and change.
- Possess valuable experience in the dynamic Real Estate Industry.
