HR Business Partner at NiS Consultants
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Programmatic Manager - Advertising (3-5 yrs)
Responsibilities:
- Help client and media planners to build the right objective for programmatic media buying
- Managing all programmatic media buying campaigns for Advertisers (Display, Video & Mobile ads)
- Regular analysis of campaign and making required changes to improve the campaigns performance
- Create and negotiate on new private, preferred and programmatic guaranteed deals with publishers
- Third party (view ability, on target performance, and ad serving) tracking
- Analyze first party data gathered from campaigns, and understand audience behavior
- Closely work with product teams to introduce and implement new futures
Tools Knowledge :
- Double Click Bid Manager
- Double Click Campaign Manager
- Tube Mogul
- Trade Desk
- Media Math
- Sizmek Adobe Audience Manager
- Nielsen
- MOAT
- Integral As Science
- All Exchanges
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