Talent Acquisition Manager at Pragma Edge Software services private limited
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Pragma Edge - Digital Marketing Specialist (4-8 yrs)
Profile :
Skills and Qualification
- At least 3 years of experience in digital marketing, mandatory within the IT industry, with a focus on B2B products or SaaS services etc.
- Expertise in all facets of digital marketing, including SEO, SEM, content marketing, social media, email marketing, and web analytics.
- Proficiency in tools such as Google Analytics, Search Console, Linkedin Ads Manager, Google Ads, Facebook Ads Manager, and SEO tools like SEMrush or Ahrefs etc.
- Experience with CMS platforms like WordPress (Design, Ddevelopment & Maintenance (Plugin, Theme optimiziation)
- Proficient in using SEO and Marketing automation tools (e.g., Google Analytics, Google Search Console, Ahrefs, Moz, Mailchimp, CRM, HubSpot, Marketo) for lead nurturing and campaign management.
- Hands-on experience with website analytics, SEO audits, and implementing technical SEO improvements.
- Strong organizational and time management skills, with the ability to handle multiple tasks simultaneously.
- Solid understanding of current digital marketing trends and best practices.
- A creative thinker with the ability to develop innovative solutions to marketing challenges.
- Excellent communication and collaboration skills.
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