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19/07 Mriganko Dasgupta
Talent Acquisition Specialist at StrategyCo.Global

Views:182 Applications:44 Rec. Actions:Recruiter Actions:2

Practicewitheve - Executive - Product Marketing (2-5 yrs)

Bangalore Job Code: 335984

Position Summary: We are looking for a dynamic and results-oriented Product Marketing Executive to join our team in Bangalore. The ideal candidate will have a strong background in marketing, with a focus on product marketing, and will be responsible for driving the success of our products in the market.

Key Responsibilities:

- Conduct market research to identify trends, customer needs, and competitive landscape.

- Analyze market data to develop insights and strategies for product positioning.

- Develop clear and compelling product positioning and messaging that differentiates our -products in the market.

- Collaborate with the product development team to ensure alignment between product features and market needs.

- Create and execute go-to-market plans for product launches and updates.

- Coordinate with cross-functional teams to ensure successful product launches.

- Develop engaging and informative content, including product brochures, presentations, case studies, and whitepapers.

- Manage content for various marketing channels, including the website, social media, and email campaigns.

- Work closely with the sales team to provide them with the tools and information needed to sell our products effectively.

- Develop customer testimonials and case studies to highlight product success stories.

- Track and analyze the performance of marketing campaigns and initiatives.

- Provide regular reports and insights to optimize future marketing efforts.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field.

- 2-5 years of experience in product marketing or a similar role.

- Strong analytical and research skills.

- Excellent written and verbal communication skills.

- Proficiency in using marketing tools and software.

- Ability to work independently and as part of a team.

- Creative thinking and problem-solving skills.

- Experience in the tech or AI industry.

- Knowledge of digital marketing strategies and tools.

- Familiarity with CRM and marketing automation platforms.

What We Offer:

- Opportunities for professional growth and development.

- A collaborative and innovative work environment.

- The chance to make a meaningful impact on education and learning.

How to Apply:

Interested candidates should submit their resume in the following Application Link

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