Talent Acquisition Specialist at Posiflex Technology India Private Limited
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Posiflex Technology - Search Engine Optimization Role (3-5 yrs)
SEO Executive
Posiflex Technology India Pvt Ltd - Bengaluru, Karnataka
Job Summary :
- Candidate should have in depth experience in SEO and can take ownership of planning and implementing the company's digital marketing initiatives.
- Plan and execute all digital marketing, including SEO/SEM, PPC, Popup ads, marketing database, email, social media and display advertising campaigns.
Responsibilities and Duties
- Must be familiar to Off-page Activities such as Directory submission, Business Listing, Blog posting, Social Bookmarking
- Should have knowledge of- Article Submission, Question & Answers, Document Submission and other activities
- Responsible for increasing complete Organic traffic via Search Engine Optimisation
- Responsible for execution, coordinating and implementing SEO activities for clients & internal projects
- Performing keyword research to optimise existing content and uncover new opportunities
- Suggest recommendations to optimise the websites from the user as well search engine perspective
- Reviewing and optimising the content to be uploaded on the website as per the finalised keyword list.
- Design, Build and Maintain our social media presence across all digital channels : Branding
- Continually evaluate and improve the effectiveness of campaigns through keyword ranking, geo-targeting, conversion rates, search engine referrals, site traffic and backlinks
- Hands on experience in Google Ads, Facebook Ads & Other Native Ads, measure & report performance of all Search Engine Marketing campaigns.
- Utilise strong analytical ability to Manage Digital Marketing campaigns, Influencer Marketing and Building Blogger/Outreach network
- Running PPC campaigns, Maximising local search exposure
- Creating effective ranking strategies
- Set up a task plan with clear action timeline
- Create a report of competitor advertising links.
Required Experience, Skills and Qualifications :
- Excellent Overall SERP knowledge
- Experience with website analysis using a variety of analytics tools (Google, Moz)
- Experience working with popular keyword tools (Google, keywordtool.io)
- You should have experience certificates, work portfolio
- References and proven live records of achievements
- Passion for SEO, SEM, Social Media Marketing, Display Advertising, Influencer Marketing
- Excellent understanding of digital marketing concepts and best practices
- Excellent analytical, organisational, project management and multi-task in a deadline driven atmosphere
- Self-motivated with the ability to work independently
- Sound knowledge of Wordpress, MySQL, XHTML, CSS, Jquery and JavaScript.
Job Type : Full-time
Work Experience : 3-4 years (Preferred)
Education : Graduate (Preferred) or Certified/Diploma in Digital Marketing
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