PolySports - Lead - Marketing (2-7 yrs)
Polysports is a defi powered play to earn ecosystem. Polysports lets sports lovers participate and earn cryptocurrencies while playing varieties of fantasy sports, collect and trade sports NFTs and play casual and RPG games in the metaverse.
https://www.polysports.org/
https://twitter.com/polysportsio
Marketing lead (Fantasy Sports)
Must have : Prior experience with Fantasy Sports Platform
Skills:- Search Engine Optimization (SEO), Search Engine Marketing (SEM) and Google Adwords
Roles and Responsibilities :
- Work independently with minimal supervision in a high-growth stage start-up
- Lead execution of high scale performance campaigns on multiple advertising platforms
- Take initiatives in identifying pain points, improvement areas and work with product and tech teams towards achieving a solution
- Deep dive into data and user insights to identify opportunities for performance optimization band better user experience
- Brainstorm new, creative growth strategies and continuous experiment to drive ROI
- Spearheading marketing initiatives including go-to-market campaigns and identifying new business opportunities for Product/Services portfolio.
- Drive and Track KPIs like Revenue, Conversions, CPA, CPI on daily basis and creating Performance Reports
- Collaborate with agencies and other vendor partners
Required Skills :
- 2- 4 years relevant experience in digital marketing at a high growth app-based B2C organization
- Strong quantitative mindset & data driven approach to digital marketing; expert in excel-based data modelling, analytics tools
- Hands-on experience in managing Facebook Ads and/or Google Ads at scale
- Experience in cross-team collaboration
- Experience in driving performance campaigns with direct publishers, affiliates etc.
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
