Human Resource at Proffer Media Group - PMG B2B
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PMG-B2B - Search Engine Optimization Role (1-3 yrs)
Job Brief:
We are seeking a talented and experienced SEO to join our team. The ideal candidate is passionate about improving online visibility, driving organic traffic, and optimizing websites to achieve higher search engine rankings. As an SEO, you will play a crucial role in enhancing our online presence and helping our organization achieve its digital marketing goals.
Roles and Responsibilities:
1. Keyword Research and Analysis : Conduct in-depth keyword research to identify high-traffic and relevant keywords for our industry. Analyze keyword competition and trends to inform content and optimization strategies.
2. On-Page SEO : Optimize website content, including meta tags, headings, and page structure, to improve search engine rankings. Collaborate with content creators to ensure content is SEO-friendly and meets best practices. Implement schema markup and structured data to enhance rich snippets and SERP visibility.
3. Off-Page SEO : Develop and execute off-page SEO strategies, including link building and outreach. Build high-quality backlinks through ethical and white-hat methods to improve domain authority. Monitor and manage the backlink profile to ensure quality and relevance.
4. SEO Performance Tracking : Monitor, analyze, and report on SEO performance using tools such as Google Analytics, Google Search Console, and SEO software. Create and deliver regular SEO performance reports, highlighting key metrics and insights. Adjust strategies based on performance data to achieve continuous improvement.
5. Stay Up-to-Date : Stay current with industry trends, algorithm updates, and best practices in SEO. Share knowledge and insights with the team to drive continuous improvement.
Key Requirements :
1. 1 - 3 years of proven experience in an SEO or similar role. Strong understanding of search engine algorithms and ranking factors.
2. In-depth knowledge of SEO tools, such as SEMrush, Moz, Ahrefs, or similar. Familiarity with HTML, CSS, and website content management systems (e.g., WordPress).
3. Proficiency in Google Analytics and Google Search Console.
4. Excellent analytical and problem-solving skills.
5. SEO certification or related qualifications (preferred).
Employment Type : Full-Time
Job Location : Kharadi, Pune
Industry Type : B2B/ITES
Education : Any Bachelor's Degree
About the Company : pmg-b2b is a trusted and proficient B2B enterprise, with several years of expertise in the industry. Highly regarded for providing quality research, value-added and timely services on a global scale, we deliver projects in multiple languages all over the world.
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