HR Recruiter at Discoveries Quintessential
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PloPdo - Creative Lead Copy Writer (8-12 yrs)
Role Overview:
As a Creative Lead - Copy, you will be the voice behind BFSI brands, translating complex financial concepts into compelling, accessible content. This leadership role demands a creative mind, strategic vision, and the ability to produce high-quality digital campaigns that resonate with diverse audiences.
Key Responsibilities:
- Develop and oversee the creation of award-winning copy for digital campaigns.
- Collaborate with creative, marketing, and client service teams to craft engaging content strategies.
- Stay informed on BFSI industry trends to enhance content relevance.
- Mentor junior writers, fostering a culture of creativity and excellence.
- Partner with design and production teams to ensure cohesive storytelling across platforms.
- Innovate content frameworks for integrated digital campaigns.
Qualifications & Skills:
- 8-12 years of experience in leading digital agencies, with a robust portfolio in the BFSI sector.
- Exceptional writing skills with the ability to simplify complex financial concepts.
- Expertise in digital storytelling, social media trends, and SEO best practices.
- Proven track record of managing high-profile BFSI clients and delivering award-winning campaigns.
- Strong leadership in creative ideation and campaign concept development.
Why Join Us?
- Work with India's top BFSI brands and Fortune 500 companies.
- Be part of a purpose-driven culture committed to integrity, innovation, and nation-building.
- Opportunity to drive digital transformation and thought leadership in the BFSI sector.
