HR at PlanEdu Consultants & Learning Solutions Private Limited
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PlanEdu - Content Writer (0-2 yrs)
Overview : As a content writer, you will be responsible for creating engaging and informative content across various platforms. Your primary goal will be to attract and retain readers or viewers, ultimately converting them into customers or subscribers.
Key Responsibilities :
Content Creation :
- Write clear, compelling, and grammatically correct content for websites, blogs, articles, social media, and other digital platforms.
- Research industry-related topics to develop content ideas.
- Conduct keyword research and use SEO best practices to optimize content for search engines.
Content Planning and Strategy :
- Collaborate with marketing and design teams to plan and develop content strategies.
- Brainstorm creative ideas and concepts for new content.
- Develop editorial calendars and ensure content deadlines are met.
Editing and Proofreading :
- Edit and proofread content before publication.
- Ensure all content meets company standards and guidelines for style, tone, and brand voice.
Content Distribution :
- Share content through various channels, ensuring strong web presence.
- Monitor and analyze content performance metrics (such as traffic and engagement) and make adjustments as needed.
Research and Continuous Learning :
- Stay updated with industry trends and best practices in content writing and digital marketing.
- Conduct competitive analysis to identify content gaps and opportunities.
