Key Accountabilities :

- Implement a marketing strategy that is aligned with the overall Piramal Realty marketing objectives.

- Implement assigned brand plans and budget to meet revenue and profit targets.

- Implement brand/project/destination strategies to maximize profitable sales for each customer segment, identify new growth opportunities and enhance customer satisfaction.

- Build and manage relationships with advertising agencies, vendors and suppliers.

- In conjunction with CRM, build and manage effective relationships with customers and identify specific initiatives that improve the overall customer journey and overall retention.

- Ensure that agreed formal briefs are provided to Marketing Services & External agencies for all relevant marketing activity.

- Work with Development and Sales to ensure that optimal product characteristics by consumer target segment are jointly agreed for each project.

- Achieve the standards that are established in KPI's / KRAs.

- Support senior management in achieving the desired project / destination ROIs as per the business plan.

- Maintain standards and guidelines for external marketing communications for assigned brand group.

- Train, develop and motivate subordinates.

Core Competencies :

- Execution & Delivery :

Result oriented, ensures operational excellence in areas of responsibility and delivers best results. Takes active ownership of problems and provides timely and result focused solutions. Remains outcome-driven.

- Accountability :

Takes ownership of responsibility and be responsible for the consequences of work output.

- Team Work & Collaboration :

Fosters a culture of trust, collaboration and support. Works collaboratively both within one's own function and across functions to achieve Piramal Realty goals.

- Effective Communication :

Exceptional English language skills. Communicates clearly and effectively (both verbal and written). Communicates timely and responsively. Seeks feedback and provides feedback. Encourages open discussion and dialogue.

- Innovation :

Drives self and encourage others to actively look beyond boundaries for new insights and opportunities for success.

Customer Service Orientation :

Develops and maintains strong external and internal customer relationships by identifying and anticipating customer needs and responding to them by maintaining long term relationship.

Key Performance Indicators :

- Unit Sales/Revenues/Profitability.

- Qualified Leads.

- Effective management of external agencies and suppliers.

- Marketing ROI.

- Market share.

- Effective external communication (through survey results).

- Participation in media and other events.

- Effective digital marketing presence as judged by analytics.

- Adherence to Corporate budgets, timelines, and guidelines.

- Effective relationships between Piramal Realty and property owners / purchasers.

Minimum Qualifications and Knowledge :

- Graduate Degree, preferably Marketing or Digital Marketing. Post Graduate advantageous.

This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.