Co Founder at Pickright Technologies
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Pickright - Manager - Digital Marketing (3-6 yrs)
About the team :
Pickright is a fintech startup in the capital markets in investment tech. We are building a powerful platform that will redefine how millennials and digital natives can diversify their investments and grow wealth. We are a team of 10 members.
Role :
- We are looking for a person who can be part of the growth story and be working on creating growth and marketing strategies as well as hands-on. Should be out of box thinker and look for growth hacks, partnerships on how the platform can be scaled from X to 10X.
- Working closing with VP of Sales and CEO of the company,
- The digital marketing solutions would be across different aspects of Paid Channel management, including audience strategy, channel optimization, measurement, creative and landing page optimization, etc.
Responsibilities :
- Digital marketing roadmap and strategy
- Data analytics, user behavior, user journeys
- Data based actionable insights and working towards user retention and growth
- Expertise in SEO, ASO
- All social media channel management
- Brand building and representation
- Working closely with product and development teams and get the customer feedback implemented
- Partnership strategy to acquire customers in B2B2C mode
- Complete understanding and grip of the customer life cycle
- Would be taking care of acquisition, retention, growth of customers
- Complete understanding of video marketing, making as well as creatives.
Requirements :
- Should have worked on marketing and growth hacks
- Looking beyond running Facebook ads and google ads
- Ideal if worked in B2C or B2B2C customer acquisition channels priority
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