About Us :

https://www.clyzo.com/aboutus

- An established player in the B2B Pharma raw material space has recently launched an exciting new E-commerce platform - CLYZO

- We are one of the leading distributor in India especially for Excipients. Our principals is from Europe who have put their faith and trust in our abilities to establish and consolidate their brands in India. Our client are all reputed Pharma companies whom we are serving since last 14 years. We maintain around 200 Pharma grade products in ready inventory for JIT supply.

- We have launched the next generation, first of its kind B2B e-commerce platform focused on Pharma Raw Materials. We are now looking for a seasoned marketing professional to head the marketing department. This individual will be an integral part of the core team and will be responsible for multi-functional marketing activities.

Job Description :

- Developing strategies and tactics to boost the company's reputation and drive qualified traffic

- Deploying successful marketing campaigns from ideation to execution

- Experimenting with various organic and paid acquisition channels.

- Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.

- Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels

- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.

- Deploy successful marketing campaigns and own their implementation from ideation to execution

- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis

- Produce valuable and engaging content for our website and blog that attracts and converts our target groups.

- Build strategic relationships and partner with key industry players, agencies and vendors.

- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.

- Oversee and approve marketing material, from website banners to hard copy brochures and case studies.

- Measure and report on the performance of marketing campaigns, gain insight and assess against goals.

- Analyze consumer behavior and adjust email and advertising campaigns accordingly.

Criteria :

- Demonstrable experience in marketing together with the potential and attitude required to learn

- Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

- Experience in setting up and optimizing Google Adwords campaigns

- Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

- A sense of aesthetics and a love for great copy and witty communication

- Up-to-date with the latest trends and best practices in online marketing and measurement

- BSc/Masters degree in Marketing or related field.

Remuneration and benefits will be best in industry.

If you feel you are right fit for this role, please apply we would love to connect with you.