Associate Talent Acquisition at Bayleaf HR Solutions Pvt. Ltd.
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Performance Marketing Specialist - Wellness (3-10 yrs)
hiring for a leading wellness company for the role of Performance Marketing Specialist
Location - Mumbai, Andheri (E)
Job Description:
Role & Responsibilities :
- Plan, develop and implement SEM strategy
- Responsible for managing PPC campaigns across Google, Yahoo, and Bing.
- Responsible for monitoring SEM performance marketing, conversion, and online customer acquisition
- Optimize copy and landing pages for search engine marketing
- Research and implement search engine optimization recommendations
- Understand top-down account structuring and maintain excellent account scores
- Good understanding of display & Search advertising
- Generate daily, weekly and monthly reporting for all primary metrics
- Responsible for competitor landscape and market trends analysis
- Suggest improvements for process and productivity optimization
- Work with internal and external teams to properly implement SEM campaigns.
- Experience in SEM & SEO will be Preferable
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