HR Head at Pelican Air Pvt Ltd
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Pelican Air - Content & Communication Role (3-10 yrs)
Responsibilities :
- Develop a strong understanding of our brand voice and style to maintain consistency across all content
- Research and write engaging content on a variety of topics, including our services, client work, and key industry trends targeting key decision.
- Translate and simplify technical concepts into crisp and easy to understand messaging that conveys value and resonates with key audiences
- Develop content for multiple platforms, such as blog posts, case studies, website copy, social media posts, paid media advertising, email messaging, presentations, brochures, whitepapers and more
- Make recommendations for content based on competitive research
- Maintain and drive editorial content calendar, with timelines,- mapped to service area, industry and/or persona.
- Craft compelling headlines, introductions, and calls to action to maximize engagement
- Edit and proofread content for grammar, clarity, and style
- Work collaboratively with design team on layout of content
- Stay up-to-date on the latest trends in content marketing and our services
