HR at Paytm Payments Bank
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Paytm Payments Bank - Campaign Manager (4-8 yrs)
SKILL SET:
Looking for a candidate with 3+ years of experience in Digital Marketing/Communications role, preferably in the BFSI/Fintech domain. Individual will be responsible for handling communications, driving growth initiatives, measuring impact & ROI, monitoring marketing initiatives & leads funnel.
Job Description
1. Using the entire marketing mix mailers, push notifications, social media, pr to drive volumes for the business as well as monitor the efficiency & roi
2. Working in collaboration with marketing, growth, product & Pr teams
3. Collaborating with design, product & sales team for a seamless customer experience
4. Creating content for websites, customer pitch decks & other resources to drive sales teams
5. Creating collaterals for digital & physical circulation with a keen sense of design & aesthetics
6. Formulating growth activities to increase penetration of products for existing client base
7. Understand the business numbers to drive portfolio actions and convert them into executable plans
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