Paytm Insider - Executive - Digital Marketing (1-2 yrs)
Marketing Executive - Contract
Job Description :
Department : Marketing
Duration : 4 months
Job type : Remote
Open role : 3
- At Paytm Insider we're looking for a Digital Marketing Specialist to join our team on contract for 4 months.
Responsibilities :
- Work closely with the business teams & content team to develop digital marketing plans for amplification of events and categories
- Implement platform, email and social media marketing plans for key events and categories
- Implement various optimization techniques for continued improvement in digital marketing performance
- Create and maintain analysis reports that point towards shortcomings in previous campaigns; design new campaigns based on inputs from these reports and make recommendations following new releases and trends
- Deep dive into numbers from different digital marketing tools to bring out meaningful and actionable insights
- Effectively manage budgets across all digital marketing operations
Requirements :
- 1-2 years of relevant experience in digital marketing
- Prior hands-on experience of campaign management on digital ad platforms including Facebook ads, Google Adwords and LinkedIn
- A thorough understanding of Google Analytics and other digital marketing analytical tools
- Hands-on experience in email marketing tools such as Mailchimp and Clevertap
- A thorough understanding of different email marketing strategies such as drip campaigns, follow-up campaigns etc.
- An obsession with numbers and a keen eye for trends backed by relevant numbers
- Strong written and oral communication skills
- Experience working in startups or other face paced environments
This job opening was posted long time back. It may not be active. Nor was it removed by the recruiter. Please use your discretion.
