Job Description :

- We are seeking a talented and experienced Product Marketing Manager to join our team. In this role, you will be responsible for developing and executing marketing strategies to promote and drive the adoption of our products. You will work closely with cross-functional teams, including product development, sales, and customer success, to create and implement product marketing initiatives that help drive growth and success.

Responsibilities :

- Develop and execute product marketing plans to drive product adoption and revenue growth.

- Conduct market research and competitive analysis to understand customer needs and market trends.

- Develop messaging, positioning, and go-to-market strategies for new products and features.

- Collaborate with the product development team to define product features and roadmaps.

- Create and maintain sales enablement materials, including presentations, case studies, and other collateral.

- Partner with demand generation and content marketing teams to create campaigns that drive leads and revenue.

- Analyze and report on key metrics related to product adoption, revenue, and customer satisfaction.

- Stay up-to-date on industry trends and emerging technologies to ensure our products remain competitive and meet customer needs.

Requirements :

- Bachelor's degree in Marketing, Business, or a related field.

- 2+ years of experience in product marketing, preferably in a B2B technology company.

- Strong analytical skills and experience with market research and competitive analysis.

- Excellent communication skills and ability to create clear, concise messaging for technical products.

- Experience with product launches and go-to-market strategies.

- Ability to work cross-functionally and manage multiple projects in a fast-paced environment.

- Strong project management and organizational skills.

- Experience with marketing automation and sales enablement tools is a plus.

If you are a passionate and driven product marketer with experience in B2B technology, we wouldd love to hear from you!

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